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How Gatsby Works

Guest history, preferences, and dietary needs carry from one event to the next, all behind your brand.

The Gatsby Model

The platform starts with Contacts: everyone you’ve ever invited, their dietary restrictions, their seating preferences, their attendance history. Add a contact to an Event (with a date) or a List (ongoing, no date).

From there, run Campaigns to invite them, Registration to collect RSVPs, and Day-of Tools to check them in and seat them. After the event, attendance syncs to your CRM.

Every interaction writes back to the contact. Next time you invite them, you see everything.

Explore exactly how Gatsby works.

Core Objects

Contacts, events, and lists

01

Contact Profiles

Every RSVP, custom field, and attendance record in one place.

02

Guest Lists

Filter by RSVP status, dietary needs, or any custom field you've added.

03

Contact Lists

Newsletters and directories without event dates.

Invite & Register

Get people to say yes

Personalized links that recognize who’s clicking. Public registration for everyone else.

Registration Links

Personalized URLs that pre-fill what you already know.

Capacity & Waitlists

Set a cap. Waitlisted guests move up based on your curation.

Landing Pages

Pages use your fonts and colors. Add agendas, parking, speaker bios.

Forms and Surveys

Conditional logic shows different questions to different tiers.

Campaigns & Invites

Queue from real Gmail or Outlook accounts. Track replies and bounces.

Sender Settings

Connect Gmail, Outlook, or SendGrid. Control who sends from which address.

Day-of-Event

When the doors open

A partner adds three guests at 6:45 AM. Seating, badges, check-in sync automatically.

Seating Charts

Drag-and-drop tables with dietary restrictions and guest context visible.

Guest Lists

The guest list sits next to the chart. Filter by table, sort by name, drag to assign.

Event Check-In

QR scan, tap, or search. Walk-ins get added in seconds.

Badge Printing

Print on arrival. No pre-printed tubs, no handwritten nametags.

Guest App

Event schedules, attendee directory, and push notifications on guests' phones.

Integrations

Event data flows to your CRM

RSVPs, attendance, and notes sync as they happen.

Affinity

Two-way sync: guest lists, RSVPs, attendance, notes.

Salesforce

Field updates in real time. RSVPs map to campaigns, attendance logs to activities.

Altvia

Event attendance and LP interactions sync to your fund admin records.

Attio

Guest data and attendance sync into Attio records automatically.

Zoom

Webinar links generate automatically. Attendance writes back to guest profiles.

Webhooks & Zapier

Trigger Slack alerts, compliance workflows, or custom automations from event activity.

Not sure where to start?

30 minutes. We’ll ask about your events and show you how similar teams set them up.